At Thesis I had the joy of working on the website expansion for the Kaiser Permanente CareEssentials Clinics.
The ask: Expand the website to grow with the opening of additional clinic locations.
The solve: redesign the website and update all copy to better reflect the clinics, and create a user-friendly website journey that is easy to navigate and scale up when additional clinics open. Additionally, we tailored the copy for each of the clinic’s markets to reflect their needs/offerings. The Portland clinics are located in more neighborhood locations while the soon-to-open SF clinic will be tailoring its offerings to commuters.
A link to the website in its completed form will be available after it goes live.